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​Welcome to Pluma Snippets, our monthly newsletter. A collection of beauty ideas, styling tips, monthly specials, book recommendations, and local events created and compiled by salon owner, Hilda Villaverde. Included is a commentary written with a fresh perspective on living a not-so-ordinary everyday life… guaranteed to be thought provoking and inspiring.  Sign up today!

Here’s Looking at You Baby….Baby Boomers!

7/31/2020

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Who are the Baby boomers: They are the demographic cohort following the Silent Generation and preceding Generation X. The generation is most often defined as individuals born between 1946 and 1964, during the post-World War II baby boom. The boom has been described as “shockwave” and as “the pig in the python”, in particular, 76 million Americans were born during this timeframe.  The term “the pig in the python” refers to a sharp statistical increase represented as a bulge in an otherwise level pattern, used especially with reference to the baby-boom generation regarded as having a profound effect on consumer spending, society, etc. as they grow older. No matter who you are, what you do, or where you live in the world, your life has been touched by the inventive, smart and risk-taking cleverness of the baby boomers.
Their creative genius made the following possible: Home Computers, Cell Phones, Printers, Smart Watch, Smart TV, Alexa, Siri, Digital Cameras, iTunes, Wikipedia, YouTube, Twitter, Tracking Systems, Fed Ex, I Pads, I Pods, Ear Buds, Internet, Amazon, Zappos, Audible, On Line Shopping, Wireless Communication, GPS Systems Fit Bits, Social Media including Facebook, Myspace, Zoom, Instagram, Pinterest, QVC Network, Medical advances in body part replacements, hips, knees, shoulders, ankles, Artificial Intelligence, Bottled Water, Reverse Osmosis, Costco, Walmart, Starbucks, Microwave Ovens for home use, Self-publishing, Organic Food Industry, Frozen Foods, Fast Food Restaurants, Genetically Modified Foods, Designer Chocolate & Designer Wine, Organic Cosmetics and Hair Products, Hearing Aids, Dental Implants, Assisted Living Housing, Smart Vehicles, Safety Belts, Rear View Cameras, Birth Control, Baby strollers, Car seats, Baby Monitors, Human Genome,  Google, Pace Makers, Transplants, Advanced cosmetic surgery, Botox, Injectables, Liposuction, Tummy tucks,  Personal trainers, Life Coaching,  Designer Dogs, Dog Camps, Implanted Dog Chips, Computer generated-imagery.

I realize there are hundreds more creations I’ve not listed which have secured our personal and professional progress in societal acumen, including health and wellness, finances, spirituality, environmental and intergalactic discoveries.  

I also know there have been times when we have struggled and faced traumatic times during our Baby Boomer epoch; the Vietnam, Iraq and Afghanistan Wars, the assasination of President John F. Kennedy, H3N2 Influenza Virus 1968 with 100,00 deaths in US and 1 million worldwide, Kent State Shootings, Beatles disband, Watergate-Richard Nixon, Y2K problem, OJ Simson murders and trial, Bill Clinton impeachment, September 11 attacks, Earthquake and Tsunami Indian Ocean claimed 230,000 lives, Hurricane Katrina, 2007 Recession, and COVID 19, just to mention a few of the events we have witnessed. This list, of course, does not include our personal traumatic experiences. 

Aging steadily, we are still vital and contributing to Global economic success and giving voice to what matters to us most. We know progress does not come in a straight line. It zigzags from struggles to creative genius and back to struggles and so on.  We are continuously recreating ourselves. We find our way out of circumstances while gathering more knowledge and understanding of the world we inhabit. 

My point is this: we are a collective group of smart and creative people. There are millions of kind, generous, and moral people who build and empower and do not destroy, blame or condemn. Make no mistake about it, true to our nature, disasters and challenges force us to come together and formulate improvements for the future. In spite of the news media’s opinions, we will continue to evolve and thrive. It’s in our post war nature. We will continue to be a force for recovery, inventiveness and for good.  
Here’s looking at you Baby Boomers!
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    Author

    Hilda Villaverde is the owner manager and stylist at Pluma Designs, a hair salon studio in Scottsdale, AZ.  A recognized public speaker, Hilda earned her Doctorate in Religious Studies with a minor in Pastoral Counseling from Emerson Institute. 

    She is the author of ten published books, including her newest book in the Living Brave series; Living Brave...Women In Business, Compelling Stories of How ONE Can Make a Difference. 
    ​www.livingbrave.net

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  • Team Pluma
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  • Call 480-922-9315
    • Hours
    • Our Location
    • Contact Us
    • Request Appointment
    • Request Consultation
  • Books
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    • Dear Son Dear Mom